BRANDING • PACKAGING • CREATIVE DIRECTION • PHOTOGRAPHY
Vellum is a fictional journalling kit. The packaging was created as a course project for a Packaging, a class at the University of Minnesota (Fall 2017). This product line was designed for women who wouldn't describe themselves as 'crafty'. This kit includes washi tape, paper clips, pens, ruler, stencil, pencil bag, notebook, and an instructional guide. It conveniently is stored in a paper tray that can be used as a standalone desk organizer.